In a somewhat surprising move, Samsung has discreetly released two new mid-range smartphones, the Galaxy A35 and Galaxy A55, in the Kenyan market without any official announcements or launch events from Samsung Mobile Kenya.
Despite the lack of fanfare, these latest additions to Samsung’s popular Galaxy A series have already started appearing on shelves at various retailers across the country as well as online stores.
The stealthy arrival of the Galaxy A35 and A55 follows Samsung’s release of the entry-level Galaxy A05, Galaxy A15, and Galaxy A25 models in Kenya earlier this year.
PhonePlace Kenya are already selling the Galaxy A35 and A55 5G even before the official launch. The A55's price is not that bad tbh! pic.twitter.com/Z6reVpG2Iw
— Tony Muchiri (@TonyMuchiri4) March 29, 2024
While the reasons behind Samsung’s decision to forgo an official launch event remain unclear, the availability of these new mid-rangers from multiple authorized retailers and partners suggests a strategic soft launch approach.
Samsung Galaxy A35 and A55 Pricing and Availability Across Kenya
For those eager to get their hands on Samsung’s new mid-range offerings, here’s a breakdown of where you can purchase the Galaxy A35 and A55 in Kenya and how much they’ll cost you:
Samsung BrandCart, the company’s official local partner, is offering the Galaxy A35 with 8GB RAM and 256GB storage at a price of KES 51,995. Notably, the 128GB storage variant of the A35 does not seem to be available through Samsung BrandCart.
As for the Galaxy A55, Samsung BrandCart has the 8GB/128GB model priced at KES 56,995, while the higher 8GB/256GB variant will set you back KES 62,995.
Also Read: Samsung Galaxy A25 5G review
In addition to Samsung BrandCart, several other authorized Samsung retailers across Kenya have also stocked up on the Galaxy A35 and A55:
PhonePlace Kenya:
- Galaxy A35 (8GB/256GB): KES 48,500
- Galaxy A55 (8GB/128GB): KES 52,000 (KES 57,500 for 8GB/256GB)
Tujengane:
- Galaxy A35 (8GB/256GB): KES 49,995
- Galaxy A55 (8GB/128GB): KES 54,995 (KES 60,995 for 8GB/256GB)
Fonexpress:
- Galaxy A35 (6GB/128GB): KES 45,999 (KES 54,999 for 8GB/256GB)
- Galaxy A55 (8GB/128GB): KES 56,999 (KES 65,999 for 8GB/256GB)
While the reasons behind Samsung’s subdued launch approach remain a mystery, the widespread availability of these devices from multiple authorized partners suggests a strategic play to capture the mid-range smartphone market in Kenya quietly but effectively.
Will Samsung Break Its Silence?
As the Galaxy A35 and A55 continue to hit store shelves and online marketplaces across the country, it remains to be seen whether Samsung will eventually make an official announcement regarding the launch of these devices in Kenya. The company’s unusual silence has raised eyebrows, especially given the typically high-profile nature of Samsung’s product launches.
Regardless of whether Samsung chooses to break its silence or not, the arrival of the Galaxy A35 and A55 is sure to shake up the mid-range smartphone segment in Kenya, offering consumers more options in this highly competitive price bracket.
For a detailed look at the features, specifications, and performance of these new mid-rangers from Samsung, be sure to check out our in-depth article.
