techwithmuchiri
  • Home
  • Reviews
  • Smartphones
    • Android
    • Apple
  • How-To
  • Tech News
  • Tech Explained
  • Opinions
  • Entertainment
No Result
View All Result
  • Home
  • Reviews
  • Smartphones
    • Android
    • Apple
  • How-To
  • Tech News
  • Tech Explained
  • Opinions
  • Entertainment
No Result
View All Result
techwithmuchiri
Home Featured

YouTube is Killing Stories

Muchiri by Muchiri
May 26, 2023
in Featured
0
YouTube is Killing Stories
Share on FacebookShare on Twitter

YouTube has announced the discontinuation of its Stories feature. This was a popular tool used by creators since its inception in 2017. In an effort to shift focus towards Community posts and Shorts, YouTube is bidding farewell to Stories. According to Google, June 26, 2023 is with the last day for creators to post new Stories.

Short on time?

  • The Birth of YouTube Stories
  • The Rise of Ephemeral Content
  • YouTube Stories’ Unique Features
  • The Demise of YouTube Stories
  • The Growth of Community Posts and Shorts
  • Upcoming Announcements and Features
  • The Impact of YouTube Stories on Creators
  • The Role of Stories in Audience Engagement
  • Stories as a Marketing Tool
  • The Future of Content Creation on YouTube
  • Tips for Creators Adapting to the Post-Stories Era
  • Conclusion

The Birth of YouTube Stories

YouTube App

YouTube Stories was a feature introduced in 2017. It was as a response to the growing popularity of short, ephemeral content on social media platforms like Snapchat and Instagram. The feature allowed creators to engage with their audience by posting short videos or photos. The Shorts would then vanish after seven days. Limited to mobile devices, YouTube Stories aimed to offer a more casual and personal connection between creators and their viewers.

The Rise of Ephemeral Content

The launch of YouTube Stories was a strategic move to keep up with the rise of ephemeral content on social media platforms. Snapchat pioneered the concept of short-lived content with its Stories feature in 2013, followed by Instagram and Facebook adopting similar formats. The temporary nature of these posts encouraged users to share more candid and authentic moments, fostering a sense of community and connection with their audience.

YouTube Stories’ Unique Features

While YouTube Stories borrowed the concept of ephemeral content from other platforms, it also introduced some unique features that set it apart. For instance, YouTube Stories allowed creators to add music, filters, and stickers to their posts, as well as the ability to engage with viewers through comments and reactions. The platform also provided analytics for Stories, giving creators insights into their Stories’ performance and audience engagement.


Also Read: YouTube Vanced Alternatives.


The Demise of YouTube Stories

On June 26, 2023, YouTube will officially put an end to its Stories feature. According to a support post by the company, existing Stories will expire seven days after they were originally shared. The decision to discontinue Stories has been made to encourage creators to focus on Community posts and Shorts, two content formats that YouTube believes will better serve its audience.

The Growth of Community Posts and Shorts

Community posts, which were once limited to creators with over 500 subscribers, have been expanded to all creators. This feature allows creators to post text, images, polls, and GIFs, fostering a stronger connection with their audience. YouTube Shorts, on the other hand, is a new feature that offers a short-form video format, similar to TikTok. With these two features, YouTube aims to provide creators with more innovative tools to grow their audiences across the platform.

Upcoming Announcements and Features

As YouTube transitions away from Stories, the platform plans to introduce new features and updates for both Community posts and Shorts throughout the year. While specific details have not been disclosed, creators can expect a continued investment in tools and resources to help them succeed on the platform.

The Impact of YouTube Stories on Creators

Over the years, YouTube Stories has provided creators with a valuable way of connecting with their audience on a more personal level. The feature allowed creators to share behind-the-scenes content, updates, and other informal content that may not have been suitable for their main channel.

The Role of Stories in Audience Engagement

By offering a platform for creators to engage with their audience through comments and reactions, YouTube Stories helped foster a sense of community and connection between creators and viewers. This engagement not only helped creators understand their audience better, but also allowed them to gauge the effectiveness of their content.

Stories as a Marketing Tool

YouTube Stories also served as a powerful marketing tool for creators. By offering a more informal platform for content, creators could promote their latest videos, upcoming events, or collaborations with other creators. Additionally, the analytics provided by YouTube allowed creators to track their Stories’ performance, helping them optimize their marketing strategies.

The Future of Content Creation on YouTube

With the discontinuation of YouTube Stories, creators will need to adapt their content strategies to focus on Community posts and Shorts. While these formats may not offer the same features as Stories, they provide new opportunities for creators to engage with their audience and grow their presence on the platform.

Embracing Community Posts

Community posts offer a versatile platform for creators to share various types of content. Text, images, polls, and GIFs can be used to engage with their audience and provide updates, behind-the-scenes content, and more. The expanded access to Community posts also means that creators with smaller subscriber counts can now benefit from this feature.

Capitalizing on YouTube Shorts

As a new short-form video format, YouTube Shorts presents a new frontier for creators to explore. By creating engaging, snackable content, creators can reach a wider audience and potentially see their content go viral. As YouTube continues to invest in Shorts, creators can expect new features and tools to help them succeed in this format.

Tips for Creators Adapting to the Post-Stories Era

As creators navigate the transition from YouTube Stories to focusing on Community posts and Shorts, there are several strategies they can employ to ensure a smooth transition and continued success on the platform.

1. Plan Content Strategically

With the shift in focus, creators should plan their content accordingly. Map out a content calendar that includes a mix of Community posts and Shorts, alongside regular long-form videos. This will ensure a consistent and diverse content offering that keeps audiences engaged.

2. Experiment with Different Formats

Community posts and Shorts offer creators multiple formats to explore. Don’t be afraid to try new things, such as creating polls, sharing GIFs, or producing short-form video content. This experimentation can help creators discover what resonates with their audience and refine their content strategy.

3. Utilize Analytics

As YouTube continues to invest in new features for Community posts and Shorts, creators should make use of the analytics provided by the platform. By tracking the performance of their content, creators can optimize their strategies and focus on what works best for their audience.

4. Engage with Your Community

The end of YouTube Stories doesn’t mean the end of audience engagement. Creators should continue to interact with their viewers through comments, reactions, and other forms of communication. Building and maintaining a strong connection with their audience is crucial to a creator’s success on YouTube.

Conclusion

The discontinuation of YouTube Stories marks the end of an era for the platform. However, with the focus now shifting towards Community posts and Shorts, creators have new opportunities to engage with their audience and grow their presence on YouTube. By adapting their content strategies, experimenting with new formats, and utilizing analytics, creators can continue to thrive in the ever-evolving landscape of online content creation.

Previous Post

Oppo Reno 10 Series Unveiled In China

Next Post

Chumz: A Kenyan Startup helping users save and invest from their mobile money accounts

Muchiri

Muchiri

Working on my bio. Check again after ten years.

Next Post
Chumz: A Kenyan Startup helping users save and invest from their mobile money accounts

Chumz: A Kenyan Startup helping users save and invest from their mobile money accounts

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

TechSpot Africa – The Podcast

TechSpot Africa
TechSpot Africa

Listen to the latest insights in the tech space on the TechSpot Africa Podcast, hosted by Nigel Jr. from tech-space.africa and Antony Muchiri of techwithmuchiri.com. Stay ahead in the tech game, tune in now! Subscribe and share!

Listen OnSpotify
Exploring why Samsung S23 Series sales skyrocketing, the upper-budget smartphone influx, and triple folding Samsung tablet rumors.
byTechspot Africa

think twice

Exploring why Samsung S23 Series sales skyrocketing, the upper-budget smartphone influx, and triple folding Samsung tablet rumors.
Exploring why Samsung S23 Series sales skyrocketing, the upper-budget smartphone influx, and triple folding Samsung tablet rumors.
April 11, 2023
Techspot Africa
EP3: Buying a Refurbished Flagship vs A New Midrange Smartphone and The Tecno Phantom V Fold Shocked us!
March 30, 2023
Techspot Africa
Kenyan Labour is Cheap, Twitter's 2FA Charge, Facebook's Paid Verification, OPPO Reno8 T Pricing, and More!
February 21, 2023
Techspot Africa
Google Bard is the ChatGPT Killer? Samsung S23 Pricing in Kenya is Weird and OPPO Reno8t First Impressions
February 7, 2023
Techspot Africa
Search Results placeholder

Recommended

Google

How To Access Google Bard

March 22, 2023
Samsung Galaxy Book 3 Series: Price, Features and More

Samsung Galaxy Book 3 Series: Price, Features and More

February 4, 2023

Most Popular

Elon Musk
Tech

Elon Musk’s investment in Twitter is almost entirely gone

June 2, 2023
Here’s how Instagram recommends the content you see
Featured

Here’s how Instagram recommends the content you see

June 1, 2023
Google Reportedly Developing a Standalone Weather App for Android Devices
Google

Google Reportedly Developing a Standalone Weather App for Android Devices

June 1, 2023
  • About Us
  • Contact Us
  • Privacy Policy
Email us: [email protected]

© 2023 Tech With Muchiri

No Result
View All Result
  • Home
  • Reviews
  • Smartphones
    • Android
    • Apple
  • How-To
  • Tech News
  • Tech Explained
  • Opinions
  • Entertainment

© 2023 Tech With Muchiri

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT